Digital Fyber Focus / On demand

Growing your Media Mix and UA

featuring Huuuge Games

Pau Quevedo
Misha Syrotiuk
Director of Growth Marketing

The quest to find large numbers of players requires strategy, marketing, and cross-team collaboration. At some stage, whether it’s a launch or matured game, all growing businesses get to a point where you need an extra push. 

Misha Syrotiuk, Director of Growth Marketing at Huuuge Games knows what it takes. He joins us for a chat with Pau Quevedo, GM UA at Fyber who picked his brain on strategies, tips, and actionable insights when it comes to growing, monetizing, and scaling your app. 

It’s no secret how the mobile app ecosystem is growing rapidly – both with games in the App Stores and with consumers! With this new and diverse player pool expanding, you have the opportunity to understand, discover and acquire a whole new world of users. If you’re curious to know how leading game developer Huuuge Games are doing it, join us here! 

What do we cover?

  • Striking the balance of timezones
  • The marketing mix to grow your game
  • How to avoid misleading ads
  • Knowing when to call for sunsetting your game
  • The do’s and don’ts when it comes to your strategy

Don’t miss this one! 

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