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Webinar / 45 mins

7 tips for how app publishers can make more money this holiday season

About this webinar

In addition to candy canes and reindeer, the holidays typically bring a boost in CPMs as advertiser demand increases. That’s good, but there are several ways that publishers can increase revenue by 2-3X compared to their standard holiday revenue bump! In this webinar, we’ll present easy-to-implement tips on how publishers can make more money during the holiday season.

Main points

  • Maximize revenue with new ad monetization tactics
  • Leverage available tools and data
  • Ensure product readiness
  • Increase app downloads
  • Address the typical January revenue slump
  • And lots more!

Hosted by

Nishant Ghaiy, Head of Publisher Sales, West Coast, Fyber

Nishant leads the West Coast Publisher Sales team at Fyber, where he leverages his deep industry experience to consult app publishers on how to best monetize their inventory.

Ben Roodman, Senior Director of Partner Development, AppsFlyer

Ben heads integrated partnerships across mobile, digital advertising, and data platforms at AppsFlyer, the global leader in mobile attribution and measurement.

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