Programmatic Marketplace
Gain direct access to 10K+ top ranking apps with over
1.2B monthly active users, through our direct, in-app SDK integration.
Fyber’s next-generation marketplace uses advanced audience segmentation and filters to send our buyers exactly the users they aim to reach in the in-app environment. Gone are the days of sifting through high volumes of unwanted ad calls, irrelevant users, and incurring high server costs.
Find your audience
Audience
Buy curated, data-driven audience segments, leveraging 1st-party and engagement data.
Verification
Viewability measurement and fraud protection ensure that your ad is served into protected environments.
Mobile video
Enhance your mobile video ads with VPAID and end card support.
Audience Targeting
Efficient, audience-based buying to match your needs
- Rich user-store based on 1st-party data, layered with proprietary engagement data and DMP data, provides precise audience segments.
- From demographic to behavioral to ad engagement data, we’ll create the relevant segment to help you hone in on your target audience.
- “Build-your-own” audience capabilities are also available to generate packages according to: device IDs, parameter filtering, cookie syncing, and whitelists/blacklists.
Inventory Quality
Multiple layers of security create the safest in-app environment available
- Integrated 3rd-party tools including built-in viewability measurement with MOAT and DoubleVerify.
- Fyber’s anti-fraud team spends months individually verifying and onboarding only publishers that meet our quality requirements.
Mobile Video
Tell your story with engaging and compelling ad formats
- Fyber’s proprietary outstream video format features storytelling behavior across all video units while ensuring viewability, completion, and engagement.
- User initiated video with high completion and engagement.
- VPAID in-app certified by Innovid and DoubleVerify.
- End card support for both VPAID and VAST.
Ad Units
Landscape video
Square video
Rewarded video
Vertical video
Interstitial video
MREC video
Ready to get started?
Reach out to our team to find out how to access our content partners.